Business Communication

A good rate of ideas are exchanged between departments • It encourages good communication between different departments • Having group discussions allows a wide range of ideas from different experts to be considered • The more ideas the more chance they will hit upon a great one The main disadvantages of horizontal communication are as follows: • Due to the fact both departments may be of equal powers decisions are hard to come to • Nobody has the overall say and final decision It can cause in-house fighting if differing opinions boil over • One department may always have to check with another department before pushing anything through Advantages/Importance of upward communication: 1. Feedback: The major advantages of upward communication are, it provides feedback from the employees. As a result the communication loop (cycle) completes and management can realize the reactions of the employees. 2. Constructive idea: Upward communication allows the employees to inform their views regarding the implementation of company policies. 3. Helps decision making:

Through upward communication top management can know the views of flower level employees which help them to make more realistic decision. 4. Establishment of good relation: Upward communication brings executives and employees close to each other and accordingly mutual relationship developed. 5. Mutual trust: For the success of any sort of communication trust is an essential element. As relationship developed through upward communication mutual trust also created. 6. Enhance coordination: Opportunity to express own views and participation in the decision making enhance the level of coordination. 7. Motivation:

The task of motivation needs two way communications between the concerned parties. Upward communication enables the executives to extend appropriate motivational measures. Disadvantages/Limitations of upward communication: 1. Reluctance: In some cases employees are reluctant to provide information through upward channel. 2. Non-cooperative attitude: Non-cooperative attitude to the executives damage the willingness of the employees to initiate upward communication. 3. Chance of distortion: Downward communication can be distorted unconsciously but in case of upward communication information can be distorted deliberately. . Trend to by-pass: Another side effect of upward communication is tendency of by passing the immediate boss, can be created among the employees. 5. Delay: Sometimes lower level employees hesitate to inform a problem upward because doing so means acceptance of failure.

Thus delays may take place to decide whether to inform the top management or try further to solve the problem. advantages 1. increases efficiency 2. its appropriate for giving instructions 3. ensures that everyone is working towards goals and objectives disadvantages 1. info can be distorted as it goes down 2. nformation overload 3. lack of openness between managers and employees a. Contents of diagonal communication: This type of communication is common in tactical situations which require the quick transfer of information or advice; in hostage situations or cases of civil unrest, it is probably imperative. Diagonal communication is usually verbal and thus is conducted by telephone or radio. b. Advantages of diagonal communication: Diagonal communication has the following advantages: (1) It is a most direct method of communication. (2) It is a most selective method of communication. 3) It is one of the fastest methods of communication. (4) In critical situations, it would seem to be the most essential and logical type of communication. c. Disadvantages of diagonal communication: The major disadvantages of diagonal communication include the following: (1) It can destroy lines of authority and formal chains of command. (2) It can leave immediate superiors uninformed of what their subordinates are doing. (3) It can lead to conflicting orders and hence to further confusion. (4) It is usually verbal, and thus is untraceable if things go wrong.