Culture and Emphasis

CommunicationVocabulary: * Cultural Shock * Cultural Context * High-Context Culture * Low-Context Culture * Individualism * Collectivism * Masculine * Feminine Why Study Culture? * Globalization * Rise in intercultural Shock * Avoid Culture ShockCultural Contexts * What is cultural Context? * The relative emphasis different cultures place on nonverbal communication * High-Context culture * Low-Context cultureCulture Values * What are culture values? Four categories of cultural values: * Individualism vs. Collectivism * Decentralized vs. Centralized * Uncertainty vs. Certainty * Masculine vs. FeminineContexts, Values and Communication * How do cultural contexts and values impact communication? * What would happen if: *

A person from a high-context culture is communicating with a person from a person from a low context culture? * A person from a highly individualist culture is communicating with a person from a more collectivist culture? Culture Shock: * A state of confusion and distress experienced by an individual who is suddenly exposed to a new, strange or foreign social and cultural environmentCultural Shock: * The relative emphasis different cultures place on nonverbal communicationHigh-Context Culture: * Cultures that place a high emphasis on nonverbal communicationLow-context Culture: * Cultures that do not tend to value emphasis on nonverbal communicationIndividualism * Placing a high value on individual accomplishments and individual Collectivism * Place a high value on the accomplishments of a groupMasculine *

The traditional social and cultural ideas of male characteristicsFeminine: * The traditional social and cultural ideas of female characteristics| Objectives: * Understand the different reasons men and women communicate * Understand the differences in how and what men and women communicate Vocabulary: * Content: The subjects or topics covered in verbal communication * Men are more likely to focus their attention on the content of a conversation, while women tend to be more emotion and relationship focused. Why men and women communicate * Reasons men communicate * Share information * Accomplish a task * Reasons women communicate * Build relationships * Develop understanding How men and women communicate *

How men and women communicate * Men: Verbal messages, value directness * Women: Nonverbal messages, Value feelings What men and women communicate * What men and women communicate * Men: Topics of expertise, problem solving, content focused * Women: Emotions, experiences, relationship focused * Status vs. Support. * Independence vs. Intimacy. * Advice vs. Understanding. * Information vs. Feelings. * Orders vs. Proposals. * Conflict vs. Compromise. | Objectives: * Identify and explain the barriers encountered in intercultural communication * Understand how to overcome barriers in intercultural communication Vocabulary: * Ethnocentrism * Barrier Barriers in Intercultural Communication * Ethnocentrism * Assuming similarities * Assuming differences * Focusing on stereotypes. * Different Communication Codes Overcoming communication barriers * Seek information * Ask thoughtful questions and listen * Tolerate ambiguity * Become “other” oriented